privacy

Data protection


  • PRIMA Hotels Holding GmbH takes the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.
  • Our website can usually be used without providing any personal data. Insofar as personal data (e.g. name, address or e-mail addresses) is collected on our website, this is always done on a voluntary basis as far as possible. This data will not be passed on to third parties without your express consent.
  • We would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) can have security gaps. A complete protection of the data against access by third parties is not possible.


  • cookies
  • Some of the websites use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.
  • Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit.
  • You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when the browser is closed. If cookies are deactivated, the functionality of this website may be restricted.


  • Server log files
  • The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
  • Browser type and browser version
  • operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of server request
  • This data cannot be assigned to specific persons. This data is not merged with other data sources. We reserve the right to subsequently check this data if we become aware of specific indications of illegal use. Contact form If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be used for the purpose of processing the inquiry and for stored with us in the event of follow-up questions. We do not pass on this data without your consent.
  • Google Analytics
  • This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway Mountain View, CA 94043, USA.
  • Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
  • IP anonymization
  • We have activated the IP anonymization function on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
  • browser plug-in
  • You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install:https://tools.google.com/dlpage/gaoptout?hl=de
  • Objection against data collection
  • You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie is set, which allows the collection
  • of your data on future visits to this website: Disable Google Analytics
  • More information about
    For more information on how Google Analytics handles user data, see Google's privacy policy:
    https://support.google.com/analytics/answer/6004245?hl=en
  • Order data processing
  • We have concluded an order data processing contract with Google and use the
    strict requirements of the German data protection authorities when using Google Analytics.
  • Demographic characteristics in Google Analytics
  • This website uses the "demographic characteristics" function of Google Analytics.
    This allows reports to be created that contain statements about the age, gender and interests of the site visitors. This data comes from interest-based advertising by Google and
    from third-party visitor data. This data cannot be assigned to a specific person
    will. You can deactivate this function at any time via the ad settings in your Google
    Deactivate account or the collection of your data by Google Analytics as in point
    "Objection to data collection" generally prohibited

Facebook plugins (like button)

There are social network plugins on our website
Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plugins by the Facebook logo or the “Like button” (“I like”)
our page. An overview of the Facebook plugins can be found here:https://developers.facebook.com/docs/plugins/.

If you use our pages
visit, the plugin establishes a direct connection between your browser and the
Facebook server established. Facebook receives the information that you have entered your IP
address have visited our site. If you click the Facebook “Like” button while you
If you are logged into your Facebook account, you can view the content of our pages on your
Link Facebook profile. This allows Facebook to recognize your user account when you visit our site
assign to. We would like to point out that we as the provider of the pages have no knowledge of the content of the
transmitted data and their use by Facebook. More information on this
can be found in Facebook's privacy policyhttps://de-de.facebook.com/policy.php.

if
You do not want Facebook visiting our pages to your Facebook user account
assign, please log out of your Facebook user account.

SSL encryption

For security reasons and to protect the transmission of confidential content, such as the inquiries you send to us as the site operator, this site uses SSL encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.

If SSL encryption is activated, the data you transmit to us cannot be read by third parties.

Right to information, deletion, blocking

You have the right to free information about your stored personal data, its origin and recipient and the purpose of the data processing as well as a right to correction, blocking or deletion of this data at any time. You can contact us at any time at the address given in the imprint if you have any further questions on the subject of personal data.

Source:eRecht24


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